KISS ME, I’M IOWISH’
Small town business finds big success
For Creston resident Lauri Long, 2007 was the launch for what has become a national clothing concept for her trademarked slogan, “Kiss Me, I’m Iowish.”
One wouldn’t think a T-shirt bearing the Iowish brand would be worn anywhere but Iowa, however, Long says more than 75 percent of her T-shirt sales are by former Iowans living outside of the state.
“It’s interesting,” said Long. “People who live on the east and west coast, who will never move back, still want a piece of Iowa.”
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